1. Customer Journey Mapping: Understand how customers interact with your brand across channels.
  2. Data Integration: Combine data from various sources for personalized campaigns.
  3. Omni-channel Personalization: Tailor experiences based on customer preferences.
  4. Cross-channel Remarketing: Retarget customers across multiple channels.
  5. Consistent Branding: Maintain cohesive branding elements.
  6. Multi-channel Attribution: Measure the impact of each channel accurately.
  7. Testing and Optimization: Continuously improve campaign performance.